When the Washington Redskins dropped their name in 2020, due to outrage among Native American Groups and NFL sponsors, they temporary became the Washington Football Team. They removed the old Redskins logo from the helmet and throughout the stadium and kept the existing uniforms, sans the stripes on the helmet while they went through a new branding process.
Team Name:
On February 2, 2022, the branding process was finally over and after 19 months, the Washington Football Team announced they were now the Washington Commanders. Even though the fan base wanted the team to be either the Red Wolves or Wolves, but the team announced a month ago due to copyright and trademark infringement they could not use the name wolves. Yet, was Commanders still the best name they could have come up with? I believe Armada or Brigade would have at least been different and unique.
Team Name Grade: B - I believe the new name could be better, but anything was better than Football Team and trust me, the name could have been much worse.
Logos:
With the new name announcement, the team unveiled their new logos and typeface:
Main Logo: B - Once again, not the best logo, but it is simple, and you will identify the team immediately.
Typeface: C - I wish they would have put the line above Commanders above Washington.Secondary Logo: F - I like that this logo shows the date the team was founded, the three stars either represents the DC flag or the number of Super Bowls the team has won. Update: It was just brought to my attention that the team added the wrong years to this logo for when they won a Super Bowl.
White Jersey: F - Awful design and no consistency with the burgundy jerseys as the numbers, sleeve stripe pattern are both different. The gradient numbers are a disaster (did management not now about the hate the Rams received from their gradient numbers?) The Washington typeface across the chest is small compared to the burgundy jersey that it makes it hard to make out.
Black Jersey: F - Another different and awful design from the team. No sleeve stripes, a different number font, a stupid Commander patch on the front chest, secondary logo on one arm, the DC flag on the other arm.
- No stripes on the pants
- No consistency in the design between the Home, Road, and Alternative uniforms
- No gold pants
- No gold facemask
- No TV numbers
- No striping pattern on the burgundy helmet to match the sleeve stripes of the burgundy jersey (the best part of the entire uniform set)
- Adding BFBS, Black for Black Sake to a uniform color palette that DID NOT need black.
- Typeface different on all jerseys
- Did I mention no stripes on the pants
- Black helmet
- Stupid W on black helmet
- Players numbers on black helmet
- Military style font on 2 of the 4 jerseys
- Gradient numbers on the white jersey
- Team Crest 5.62
- Team Logo 5.48
- Typeface 5.10
- Burgundy 5.31
- White 4.04
- Black 3.35
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